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MKT 3101_Services Marketing
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Course info
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Courses
Undergraduate
Bachelor of Business Administration (BBA) Honors Degree
3rd Year
1st Semester
MKT 3101_Services Marketing
Summary
MKT 3101_Services Marketing
Course Aim:
To provide understanding of the theory and practices of Services Marketing which will enable students to design relevant strategies and effectively manage the service organizations.
Teacher:
Dr. W.M.H.U. Wijethunga (Teacher)